Consumer Outcomes


A financial sector that works for consumers has a suite of products and features that are suitable to consumers’ needs, are safe from cybercrime and that protect consumers’ privacy. Ideally, empowered consumers exercise an informed choice, understand the information disclosed to them, and have their voice heard in their interaction with financial services providers and agents.

The reality is often different. Cenfri’s consumer outcomes work aims to bridge the gap. We have worked with Consumers International, CGAP, GIZ, FSD Kenya, FSCA South Africa and the SADC Secretariat. Our track record includes policy briefs, regional consumer protection guidelines, financial inclusion measurement, measurement of consumer outcomes, and country-level consumer protection technical assistance.

We also have a significant body of work on behavioural science and its application in the financial sector.

 

Consumer Outcomes

Who bears the cost? Shifting liability in digital financial services

Fraud and scam activity is increasing in African economies, as more citizens access digital financial services and as incomes rise. The latest Findex results show that more than 30% of adults in Sub-Saharan Africa report having received scam or online extortion messages, well above the global average. At the same

Financial Inclusion

Diverse paths: Finance for women’s nano and micro enterprises

Women-led nano and micro enterprises (WNMEs) are central to local economies and household livelihoods, yet they remain underserved by mainstream financial systems. This new CGAP report, Diverse Paths: Finance for Women’s Nano and Micro Enterprises, draws on research from India, Kenya, and Uganda to explore the structural and financial barriers

MSMEs, Ecosystems & Economic Opportunity

Testing how digitalisation could transform MSMEs in Rwanda

Micro, Small and Medium Enterprises (MSMEs) account for 98 percent of all businesses in Rwanda, employing over 2.5 million people according to the Ministry of Trade and Industry. However, despite increased business digitalisation globally, the digital journey of many MSMEs in Rwanda is still fragmented, potentially inhibiting their growth. While

Digital Transformation & Data

Why DPI needs more than a one-size-fits-all approach

2025 is a pivotal year in global development, as we are only five years away from the current deadline for the Sustainable Development Goals (SDGs). With slowing economic growth and other macroeconomic challenges putting pressure on already declining development aid, exacerbated by the recent steps by the US government to

Consumer Outcomes

7 Lessons from 2024

Our work at Cenfri rarely follows the typical rhythms of the calendar year, yet, as 2024 draws to a close, we thought it would be good to reflect on what we’ve achieved. It’s been a busy few months: we’ve worked on around 50 projects and undertaken work-related travel to 19

Payments & Remittances

The evolution of digital payments: New developments, same fundamental questions

From experiencing the informal remittance journey first-hand on the bus to Harare, to unpacking payment system barriers in Côte d’Ivoire and Togo, to developing a cross-border payments strategy in the East African Community – payments is one of our long-standing thematic areas at Cenfri. It’s also the digital financial service

MSMEs, Ecosystems & Economic Opportunity

Bridging the Gap: Unpacking segmentation approaches and the MSE landscape in Kenya, Uganda and India

Micro and Small Enterprises (MSEs) are crucial drivers of economic growth in emerging markets, yet there is a persistent financing gap that restricts their access to essential capital. This financing challenge affects their ability to scale, manage cash flow, and build resilience against economic shocks, stifling both growth and sustainability. One

Rwanda Economy Digitalisation Programme

Digitisation of government services in Rwanda: Lessons from the data

Rwanda has set ambitious goals to transition from an agrarian economy to a knowledge-based one by 2050. This is operationalised through initiatives like the Smart Rwanda Master Plan. The dream is to make Rwanda the digital hub of Africa, and a key focus is the digitisation of government services through